Camp Winston & Camp Winston Foundation
-
I undertook a comprehensive overhaul of Camp Winston's website, retouching its original colour scheme, layout, and imagery—including some photos I captured. Additionally, I rewrote the website content to authentically reflect Camp Winston's unique voice and mission. This project allowed me to establish Camp Winston’s brand identity. In addition to website design, I contributed to the foundation side of Camp Winston by developing marketing and social media strategies, executing email marketing strategies and designs as well as working on fundraising campaigns.
-
Web design as well as digital marketing and aspects of branding.
-
A year-round retreat that supports neurodiverse youth living with Autism, Tourettes, ADHD, Learning Disabilities, OCD, Anxiety and ODD. Camp Winston provides summer camp and respite programs enabling campers to connect, belong, and thrive.
Website
Social Media
Website Icons
With these icons used throughout the website, we utilized the Camp Winston colours and playful presence to reflect Camp Winston’s branding accurately.
Website Colours
Camp Winston wanted to use their original colours for their branding however, they needed some refreshing to reflect the branding on their social media and website. I brightened up the core colours in their colour palette to bring a youthful feel to the brand.
